In response to market research data that suggests more Americans are becoming concerned over their diets and eating habits, McDonald’s has decided to come out with a new line of very healthy eating options, including veggie burgers, low fat fries, and even some vegetarian and vegan options. McDonald’s executives are worried that if the new campaign starts too slowly it will erode their core customers and cause problems for the fast food giant

In response to market research data that suggests more Americans are becoming concerned over their diets and eating habits, McDonald’s has decided to come out with a new line of very healthy eating options, including veggie burgers, low fat fries,… Read More

BUSN 412 Week 6 Case Analysis

Case Analysis Week 6 Outline and Grading Guide (150 points) Choose a case from the textbook for this assignment from the following list. Case 6 – AIG Case 9 – Heineken Case 11 – World Wrestling Entertainment Case 14 –… Read More

Project 2 Group Project Due Week 5

Project 2 Group Project Due Week 5 In this group project your team will begin to learn about the elements of strategic planning.  Specifically, students will complete an external environmental analysis and an internal environmental analysis.  For an organization to do… Read More

Develop a 15- to 20-slide Microsoft® PowerPoint® presentation to be presented to the CEO’s executive committee that addresses how your chosen organization determines what quantity of labor to demand and what events could shift the demand and supply of that labor. 

Select an organization with which you are familiar or an organization where you work. Develop a 15- to 20-slide Microsoft® PowerPoint® presentation to be presented to the CEO’s executive committee that addresses how your chosen organization determines what quantity of labor to… Read More